Triple Whale
Analytics

The central source of truth for your eCommerce store, view all your meaningful data from a customizable dashboard or mobile app. In addition to all that, the Triple Whale pixel gives you accurate first/last click attribution to help increase your ROI on ad spend.

Our Take

Unique Value Proposition

Triple Whale centralizes data from various e-commerce tools into a single, customizable dashboard. It provides advanced customer journey tracking, real-time analytics, and detailed attribution to help businesses make informed decisions about their marketing strategies​.

Ideal User Base

Strengths

  • Comprehensive data integration.
  • User-friendly, customizable interface.
  • Advanced tracking and attribution with Triple Pixel.
  • Real-time notifications and automated reporting.

Weaknesses

  • Potential learning curve for new users
  • Higher cost, especially with attribution features.
  • Dependence on data quality.
  • Limited integration with less common tools​.

Founders Dash

FREE

Growth

$129 /month

Pro

(Popular)

$129 /month

Enterprise

$129 /month

All plans include

  • Summary page dashboard
  • Industry ad performance benchmarks
  • Email reports
  • Web analytics
  • Post purchase survey tool
  • Mobile app
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Brands That Use This Tool

Aplos

beverage

Brumate

lifestyle

Cometeer

Beverage

Nood

Personal care

Features

Triple Whale Summary Dashboard

Triple Whale's dashboard is designed to bring all essential ecommerce metrics into one easy-to-use platform, offering real-time insights for brand growth. It enables seamless integration with popular ecommerce and marketing channels, allowing merchants to view and analyze their data in a centralized dashboard. With its intuitive visualizations, users can transform complex data into actionable insights.The dashboard is customizable, offering features like automated reporting, a no-code metric builder, and mobile app access, catering to the needs of founders, media buyers, marketing managers, and agencies.

Triple Whale's Pixel

Triple Whale's Pixel is a third-party pixel designed to enhance data accuracy and decision-making for D2C brands. It enables comprehensive tracking across customer journeys, offers transparent attribution with multiple models, and ensures compliance with data protection laws.By leveraging first-party data, it prepares brands for a cookie-less future and provides insights for scalable growth. Triple Pixel empowers teams with actionable data, supporting executives, media buyers, and marketing managers in their strategies.

eCommerce Benchmark Metrics

Triple Whale's Pixel is a third-party pixel designed to enhance data accuracy and decision-making for D2C brands. It enables comprehensive tracking across customer journeys, offers transparent attribution with multiple models, and ensures compliance with data protection laws.By leveraging first-party data, it prepares brands for a cookie-less future and provides insights for scalable growth. Triple Pixel empowers teams with actionable data, supporting executives, media buyers, and marketing managers in their strategies.

Triple Whale Creative Cockpit

Triple Whale's Creative Cockpit is a unqiue dashboard powered by first-party ad creative data that offers in-depth creative analytics and data visualization. With the Creative Cockpit, you'll be able to track your creatives key metrics in one easy-to-use dashboard: CPA, CPC, CPM CTR and more.

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Frequently Asked Questions about Triple Whale

What is Triple Whale and what does it do?

Triple Whale is an all-in-one data platform for e-commerce businesses. It integrates data from various tools into a single, customizable dashboard, providing advanced customer journey tracking, real-time analytics, and detailed attribution to help businesses optimize their marketing strategies.